A global financial crisis sure did not stop movie goers in Ukraine or Russia from spending some of their hard money over the weekend of November 1, 2008, as they helped DreamWorks Animation’s movie ‘Madagascar: Escape 2 Africa’ the biggest opening movie in both countries. The movie in Ukraine made the biggest opening day of all time in the country while it made the biggest opening day of an American film in Russia. It debuted over 92 screens in Ukraine brining in $396,000 and on 841 screens in Russia, grossing $2.81 million, making it the second biggest opening in the country of all time.
The numbers, according to DreamWorks Animation CEO Jeffrey Katzenberg, show just how popular the characters from the first movie are on a world wide level and that the storytelling in the sequel just gained strength. The company is anticipating a great domestic and worldwide opening on November 7, 2008.
The movie tells the story of Alex the lion, Marty the zebra, Melman the giraffes and other character favorites as they get into an old airplane that was repaired by the penguins and then getting stranded in Africa. Ben Stiller, Chris Rock, David Schwimmer and others reprised their voice roles from the first movie for this one.